XONIC now supports Mailchimp as a newsletter provider: automatically sync contacts, target specific audiences, and operate in compliance with the GDPR—all directly from within the store system.
What’s new?
In addition to CleverReach and Optimizely Campaign, Mailchimp is now available as a third newsletter provider
Automatic synchronization
New subscribers and unsubscribes are automatically synced between your store and Mailchimp—no manual export or import required.
GDPR-Compliant Deletion
When a customer unsubscribes, their data is completely and irrevocably deleted from Mailchimp—not merely archived, but removed in compliance with the GDPR.
Merge fields for personalization
First name, last name, and other customer data are automatically transferred to Mailchimp—for personalized newsletters with a personalized greeting.
Three Providers—One System
Choose the newsletter service that best suits your business
CleverReach
The German classic for email marketing. Servers in the EU, extensive automation features, and a proven template system.
- Servers in Germany
- GDPR-compliant
- Long-standing member of the XONIC ecosystem
Optimizely Campaign
Enterprise solution for sophisticated omnichannel marketing. Ideal for large mailing lists with high deliverability requirements.
- Omnichannel marketing
- Enterprise features
- High delivery rates
Mailchimp New
The world’s most widely used email newsletter service. Easy to get started with a free plan, powerful automation, and a modern design.
- Free plan available
- Intuitive interface
- Extensive selection of templates
- Current prices & plans →
How to Set Up Mailchimp
Ready to go in three steps
Create a Mailchimp account
Sign up at mailchimp.com and create your first audience (mailing list).
Enter your login credentials in the shop
Enter your Mailchimp API key and Audience ID in the XONIC backend under Settings → Interfaces → Mailchimp.
Send newsletters
Subscribers are automatically synced. Create your campaigns directly in Mailchimp—the recipient list is always up to date.
Free Trial
Mailchimp offers a free plan to get you started—ideal for smaller shops or for testing. As your business grows, Mailchimp scales flexibly with you. See current pricing at mailchimp.com →
Set up Mailchimp now
Use the new Mailchimp integration for professional email marketing directly from your XONIC store.
Stephan Dunger
Stephan Dunger is one of the brains behind the XONIC store system. He has been developing the platform together with the team since 2012 - from the database to the interfaces to the checkout.
A passionate programmer, technical mind and consultant at the same time: with his in-depth knowledge of store systems and e-commerce, Stephan combines the depth of a developer with an eye for the big picture. Together with the XONIC team, he shapes the technical direction, consistently thinks about functions from the retailer's perspective and advises on customized solutions.
The result is software with a face: customers don't get an anonymous provider, but a direct line to the people who develop XONIC. Pragmatic, fast and at eye level.
