Generative Engine Optimization complements SEO: question-based headings, fact boxes, structured data, and accessible AI crawlers make store content citable by ChatGPT, Perplexity, and Google AI Mode.
AI-generated answers are now part of everyday Google Search: AI Overviews and AI Mode are live in the DACH region. What this means for how-to guides, category pages, and product pages—and how online stores are now measuring and responding.
With three new analytics, Sistrix makes it possible to measure how ChatGPT and similar tools evaluate brands—using sentiment scores, competitive comparisons, and a recommendation map. Here’s what’s behind it and how online store owners can use these insights.
Starting June 15, 2026, Google will take action worldwide against so-called "back-button hijacking." Online store owners should take action now to avoid a drop in rankings.
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